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Inside Podcasting

Inside Podcasting (Jun 3rd, 2019)

1. If you're ready to try fiction pods, I've got the perfect gateway drug for you: a five-part series from The Truth called "The Body Genius." This high-production "dark comic mystery" is narrated by personal trainer Evan who helps famous stars get in shape for their next Hollywood movie. When one of the trainer's star clients winds up dead in Evan's gym "strapped to a weight machine that wasn't even part of his workout plan!" things begin to spiral. The Guardian also gives this one high marks, calling it "snort-out-loud-and-scare-the-dog funny, but also as gripping as any LA whodunnit." All episodes are available for binge listening now. — THE GUARDIAN

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2. On Friday, Bloomberg reported that Apple is doing away with iTunes in favor of separate apps for music, TV, and podcasts (9to5Mac reported on this development almost two months ago btw). In any event, if this news feels scary, Wil Williams is here to remind you that this doesn't change anything. Note: Details about the new apps will be revealed this week at Apple's Worldwide Developer Conference. Here's 9to5Mac's early preview on what to expect. — BLOOMBERG

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3. Variety says The Weekly, which is The Daily's foray into TV, is "less a work of journalism than a show about how hard journalists work, a formula that may be less telegenic than those at the paper realize." The review also mentions that the show features journos "enact[ing] their process on camera." Enacting? Aha — now I understand why the trailer was so excruciatingly awkward (yes, I'm bringing it up again). Guys, is this gonna work? If you tuned in, please hit reply and tell me what you thought. — VARIETY

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4. On a revealing episode of Ten Things That Scare Me, Reply All co-host Alex Goldman says he harbors a fear that no one respects him. "I feel like the more I've moved into a career that I actually care about, it's felt more that way," says Goldman. He also worries that he'll repeat the mistakes of his parents and that "the world will be consumed by fire and an unsustainable ecological disaster." Good to know we're all having the same nightmares. — TEN THINGS THAT SCARE ME

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5. Wondery's latest guilty pleasure The Shrink Next Door, which investigates how a New York therapist took control of his client's house and business, is racking up positive reviews. The Guardian made it a pick of the week, while the Financial Times reports (behind its paywall) that the show is a "queasy tale of power, vulnerability and alleged manipulation."​​​​ You know, in a good way.

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6. In this five-minute video, BuzzSprout's head of content says you shouldn't bother putting your podcast on YouTube if you don't have a video to go along with it (i.e. if you only have a still image or audiogram to upload with your audio content). Podcasters, do you agree? Hit reply and let me know.

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7. Spiritual life coach Iyanla Vanzant is launching a podcast version of Fix My LIfe, her TV show on the OWN Network, on June 18. The pod will feature the Oprah-approved host digging into a range of complex issues from unwanted children to marital trouble. Watch a video trailer here.

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8. PodX, a new conference in Nashville featuring speakers from shows including Undisclosed, Bear Brook, Mission to Zyxx, Lore, and Welcome to Night Vale, took place over the weekend. A quick Twitter search on #Podx reveals that podcasters were very excited to meet other podcasters and Crime Writers On...'s Rebecca Lavoie ate mostly beige food

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9. The New York Times has published an interview with Masters of Scale host and LinkedIn founder Reid Hoffman. In the interview Hoffman says his goal with the podcast is to provide "techniques and thoughts" about how to "build your business at speed" despite competition from all corners. He also reveals that as a kid he loved fantasy role-playing games and science fiction.

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10. According to this story in The Washington Post, celebrities start pods for many of the same reasons the rest of us do: to find creativity in a new medium, call attention to important issues, highlight trailblazers and interesting friends, and provide advice. Stars, They're Just Like Us!

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This newsletter was written and curated by podcast junkie and recovered publicist, Skye Pillsbury. Over the years, Skye has crafted digital media strategies for brands like Yahoo! and Microsoft and worked regularly with media outlets such as the New York Times, Rolling Stone and NPR. Skye was famous for 49 minutes when she and her son were featured in an episode of Gimlet Media’s Heavyweight podcast. Follow her on Twitter @SkyePillsbury.

Editing team: Kim Lyons (Pittsburgh-based journalist and managing editor at Inside), David Stegon (senior editor at Inside, whose reporting experience includes cryptocurrency and technology), and Bobby Cherry (senior editor at Inside, who’s always on social media).

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